Support for Pet Adoption

Odessa, a stray mixed-breed pup who gave birth to a litter on the side of the road, was found on the street, covered in parasites and emaciated. The poor girl lost all her babies and was near death herself. The good people at Nuzzles & Co. rescued Odessa and got her back to health, thanks in part to the Bayer Treated with Love grant provided by AdoptaPet.com. Today, Odessa has a forever home with a loving family.

“She beat the odds — she’s a survivor,” says Kathleen Woren, president of Nuzzles & Co., “and now she’s been adopted into a ‘forever family’ and she’s happy and thriving. That’s what keeps us going. We know that there are lots of other Odessas out there. We’re going to try and save as many of them as we possibly can.”

Bayer Animal Health and Adopt-a-Pet.com are helping more pets like Odessa and more shelters like Nuzzles & Co. through an expanded Treated with Love grant program. In 2017 Bayer teamed up with Adopt-a-Pet.com – the nation’s largest nonprofit pet adoption website – to create the Treated with Love grant program, giving shelters and rescues across the United States $20,000 in product, including Advantage® II flea prevention for cats and K9 Advantix® II flea, tick and mosquito prevention for dogs. This year, Bayer and Adopt-a-Pet.com are working together again to reach even more organizations and help more pets.

The 2018 Treated with Love program will expand to grant $75,000 of product, including Advantage II, K9 Advantix II and Seresto® flea and tick collars. Grants will be awarded to deserving shelters and rescues within the Adopt-a-Pet.com network, which includes more than 17,000 organizations.

“The shelters and rescue centers that benefit from the Treated with Love grants play a vital role in caring for cats and dogs while they are waiting to be adopted,” said David Van Brunt, Vice President, Companion Animal Products, Bayer Animal Health. “We are honored to partner with Adopt-a-Pet.com to help promote healthy pet adoptions and to equip organizations with tools they need to provide the best possible care.”

Power to the Pet Owners
Consumers will also be able to get involved in the Treated with Love grants this year through  Adopt-a-Pet.com’s People’s Choice Award. Between March 22 and April 19, 2018, animal lovers can nominate an animal organization of their choice within the U.S. Adopt-a-Pet.com network by uploading a pet photo to their personal Instagram account, mentioning the name of a shelter or rescue they support, and including the hashtags #TreatedwithLovebyBayer and #Contest. On April 23, Adopt-a-Pet.com will announce 20 finalist organizations that will be eligible to receive either $4,000 or $1,000 in Seresto product. Consumers will then have the opportunity to vote for their favorite organization on the Adopt-a-Pet.com website at http://adoptapet.com/blog/treated-with-love-peoples-choice between April 23 and May 7.

The organization with the most votes will receive $4,000 in Seresto flea and tick prevention collars. Adopt-a-Pet.com will randomly select one of the remaining finalist organizations to receive $1,000 worth of Seresto.

“Bayer’s longstanding support of Adopt-a-Pet.com has allowed us to aid shelters and rescues in their efforts to care for homeless pets,” said David Meyer, CEO and co-founder of Adopt-aPet.com. “The Treated with Love program received so much positive feedback in 2017 and for us, extending the program to involve consumers provides a great opportunity to help protect even more shelter pets from fleas and ticks, encourage adoptions, highlight our love for our pets and thank the organizations that bring them into our lives.”

Animal lovers can get involved in this campaign by:

  1. Uploading original pet photos tagged with #TreatedwithLovebyBayer and #Contest on Instagram and nominating an animal shelter or rescue in the Adopt-a-Pet.com U.S. network
  2. Voting on the top 20 finalists from the People’s Choice Award campaign.
  3. Sharing their favorite submissions or grant recipient stories to their social media accounts.

Pet owners are encouraged to share photos of their pets and to frequently check http://adoptapet.com/blog/treated-with-love-peoples-choice to see if their photos are featured on the Treated with Love campaign page.

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